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邮政惠农”安溪铁观音秋季茶王赛将于9月下旬启动

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Issuing time:2021-09-12 13:02

福建安溪县9日召开新闻发布会,通报2021年“邮政惠农”安溪铁观音秋季茶王赛筹备情况、审评规则等内容。据悉,该赛事将于9月24日启动,11月8日评选茶王,12月8日举办安溪铁观音秋季茶王赛颁奖典礼暨安溪铁观音茶叶产销对接会系列活动。


2021年“邮政惠农”安溪铁观音秋季茶王赛新闻发布会。

2021年“邮政惠农”安溪铁观音秋季茶王赛新闻发布会。

  早在宋元时期,安溪茶叶就作为一种重要商品沿着“海上丝绸之路”走向世界,遍及今东南亚、西非、北非等58个国家和地区。


  目前,以铁观音为代表的安溪茶叶外销市场已形成以日本、东南亚为主,俄罗斯、欧美为辅的市场网络,产品销往60多个国家和地区。同时,“安溪铁观音”在世界46个国家和地区申请商标注册,正在朝着国际性的品牌发展。


  安溪县政协副主席陈清芳指出,长期以来安溪人民就有斗茶、赛茶的优良传统,此次携手邮政企业组织如此大规模、高级别的赛事,既是县委、县政府大力推进茶产业发展,助力茶农增收致富的重要举措,也是借力中国邮政平台、网络各方优势,打造安溪茶业品牌的重要载体,更是在更宽领域上展示安溪茶产业在不断创新发展后的新成果、在更高层次上共谋各界合作发展的一次盛会。


  值得一提的是,本届茶王赛是中国邮政集团公司首次介入的地方产业赛事活动。活动期间,为进一步弘扬安溪“茶”文化,中国邮政还将同步发行《安溪铁观音茶主题邮票》及多种群众喜闻乐见的文创集藏品


  安溪县邮政分公司总经理张兴全表示,这是国家“乡村振兴”战略思路提出后,中国邮政作为百年国企,履行国企担当,发挥协同优势,合心合力,推动惠农合作项目落实落细落地的又一举措,也是展现安溪茶都魅力,丰富茶文化内涵,提升安溪品牌知名度、美誉度的一次极好的机会。


  据介绍,此次赛事涉及面较广,生产、销售安溪铁观音的茶农、茶商、茶叶合作社及各茶企在安溪县的茶叶收购点均可参与,参赛茶叶种类有清香型安溪铁观音、浓香型安溪铁观音两种,有参赛意向的茶企、茶商、茶农等可关注参赛信息并按相关参赛标准好做茶样准备,并于11月8日送往安溪县茶叶协会职业培训学校。


  安溪县茶业管理委员会办公室主任陈志明主持当天的新闻发布会,副主任张炳灿介绍茶王赛审评规则。


  据介绍,安溪县茶业管理委员会办公室将负责牵头,会同相关专家公平公正评选出金奖各一名,每名奖金100000元、银奖各二名,每名奖金25000元、铜奖各三名,每名奖金10000元、优质奖若干名,每名奖金6000元,


  12月8日,主办方将为相关获奖者颁发相关奖金、奖牌及证书,同时开展安溪铁观音茶叶产销对接会系列活动,为安溪茶叶引进更好的专业研发高端技术,把安溪更多的高品质茶叶带出去牵线搭桥、推广引流。

英语翻译

Anxi County, Fujian Province held a press conference on the 9th to inform about the preparations and review rules for the 2021 "Postal Benefits" Anxi Tieguanyin Autumn Tea King Competition. It is reported that the event will start on September 24, the tea king will be selected on November 8, and the Anxi Tieguanyin Autumn Tea King Competition Award Ceremony and Anxi Tieguanyin Tea Production and Sales Matchmaking Series will be held on December 8.


The 2021 "Postal Benefits" Anxi Tieguanyin Autumn Tea King Competition Press Conference.

The 2021 "Postal Benefits" Anxi Tieguanyin Autumn Tea King Competition Press Conference.

   As early as the Song and Yuan dynasties, Anxi tea as an important commodity went to the world along the "Maritime Silk Road", spreading to 58 countries and regions in Southeast Asia, West Africa, and North Africa.


   At present, the Anxi tea export market represented by Tieguanyin has formed a market network with Japan, Southeast Asia as the mainstay, Russia, Europe and the United States as the supplement, and the products are sold to more than 60 countries and regions. At the same time, "Anxi Tieguanyin" has applied for trademark registration in 46 countries and regions around the world, and is developing towards an international brand.


Chen Qingfang, Vice Chairman of the Anxi County Political Consultative Conference, pointed out that the people of Anxi have a good tradition of fighting tea and tea competitions for a long time. The organization of such a large-scale and high-level event together with postal companies is not only for the county party committee and the county government to vigorously promote the development of the tea industry, and help An important measure for tea farmers to increase income and become rich is also an important carrier for building Anxi tea brand by leveraging on the advantages of China Post's platform and network. It also showcases the new achievements of Anxi tea industry after continuous innovation and development in a wider field. A grand meeting to seek cooperation and development from all walks of life at a high level.


   It is worth mentioning that this tea king competition is the first local industry competition event that China Post has intervened. During the event, in order to further promote Anxi's "tea" culture, China Post will also simultaneously issue "Anxi Tieguanyin Tea Theme Stamps" and a variety of cultural and creative collections that are popular among the masses


Zhang Xingquan, general manager of the Anxi County Post Branch, said that this is the result of China Post as a century-old state-owned enterprise, fulfilling the responsibility of a state-owned enterprise, exerting synergistic advantages, and working together to promote the implementation of beneficial agricultural cooperation projects. Another move is also an excellent opportunity to show the charm of Anxi Tea City, enrich the connotation of tea culture, and enhance the brand awareness and reputation of Anxi.


According to reports, this competition involves a wide range of tea farmers, tea merchants, tea cooperatives and tea companies that produce and sell Anxi Tieguanyin tea purchase points in Anxi County. The participating tea types include the fragrance type Anxi Tieguanyin, There are two types of Luzhou-flavored Anxi Tieguanyin. Tea companies, tea merchants, and tea farmers who are interested in participating can pay attention to the competition information and prepare tea samples according to relevant competition standards. They will be sent to Anxi County Tea Association for vocational training on November 8. School.


   Anxi County Tea Industry Management Committee Office Director Chen Zhiming presided over the press conference that day, and Deputy Director Zhang Bingcan introduced the evaluation rules of the Tea King Competition.


According to reports, the Office of Anxi County Tea Industry Management Committee will take the lead, and will select one gold prize each with a fair and fair selection of relevant experts, each with a bonus of 100,000 yuan and two silver awards, each with a bonus of 25,000 yuan and three bronze awards. The first prize is 10,000 yuan, several high-quality prizes, each with a prize of 6,000 yuan,


On December 8, the organizer will issue relevant prizes, medals and certificates to the relevant winners. At the same time, they will carry out a series of activities of Anxi Tieguanyin Tea Production and Marketing Matchmaking Conference to introduce better professional R&D high-end technology for Anxi tea, and make Anxi more advanced. Bring out quality tea to matchmaking and promote drainage.


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