西湖龙井茶新茶

　近日，杭州市政府新闻办召开西湖龙井茶保护管理新闻发布会，宣布今年西湖龙井茶龙井43品种于3月18日正式开采，群体种将于3月下旬开采。

　　一般来说，决定西湖龙井茶自然品质的因素主要有气候条件、茶园管理水平、加工水平等。

　　杭州市农业农村局总茶艺师邵京华综合气候条件、茶园管理水平和加工水平三方面进行分析，认为今年西湖龙井的品质会优于往年。“虽然今年1—2月雨雪天气创同期最多，推迟了茶树萌芽的时间，但3月以来天气晴好、光照充足，茶芽内含物积累充分。”邵京华说。

　　今年品质更佳的原因还在于龙井茶生长环境改善。通过近几年西湖区和杭州西湖风景名胜区两区的整治和保护，茶园的管理更加智能化和生态化。

　　为了让西湖龙井这张“金名片”走得更好更远，杭州市农业农村局高度重视西湖龙井茶传统技艺传承和保护工作，强化手工炒制年轻技师培育，推行西湖龙井茶炒茶工等级评定标准，实施炒制技艺培训和炒茶技师等级考证，以及开展炒茶大赛等举措，提升加工水平，促进手工炒制技艺传承。目前已累计培养炒茶技能人才1220名，其中高级炒茶技师177名、炒茶技师332名、炒茶工711名。

　　每年茶季，采茶工的安排都是一个不小的挑战。对此，杭州市西湖龙井茶管理协会常务副会长游红英表示，目前西湖龙井所需的采茶工中已有2/3到位。

　　为了进一步净化西湖龙井茶行业的经营环境，针对市场上时有生产销售假冒西湖龙井茶的犯罪行为，市市场监督管理局党委委员、副局长林霄表示，今年市场监管部门将以国家地理标志产品保护示范区建设为抓手，通过高水平的建设、高标准的保护、高质量的发展，保护好西湖龙井这张“金名片”。

　　具体来看，有10个方面的工作。比如，严厉打击假冒侵权。对未经“西湖龙井”茶地理标志证明商标持有人授权许可，在茶叶或者类似商品上，使用与“西湖龙井”相同或近似名称的行为进行查处。同时，全面加强专用标志保护、严厉查处无照经营行为、严格加强茶企生产管理。对原料来源、生产条件、日常检验、产品标注的严格监管等。

　　不仅如此，还要严格规范标识标签。重点查验虚标西湖龙井茶等级、虚假标注产地、以陈冒新等侵害消费者权益的违法行为；在网络侵权方面也要加大力度，以淘宝、天猫、京东、拼多多等电子商务平台为重点，依法查处虚假宣传、假冒侵权、近似名称侵权等违法行为。

Recently, the Hangzhou Municipal Government Information Office held a press conference on the protection and management of West Lake Longjing tea, announcing that Longjing 43 varieties of West Lake Longjing tea will be officially mined on March 18 this year, and the group species will be mined in late March.

Generally speaking, the factors that determine the natural quality of West Lake Longjing tea mainly include climatic conditions, tea garden management level, and processing level.

Shao Jinghua, chief tea artist of Hangzhou Agriculture and Rural Bureau, analyzed three aspects including climatic conditions, tea garden management level and processing level, and believed that the quality of West Lake Longjing this year will be better than previous years. "Although the rainy and snowy weather from January to February this year was the most in the same period, which delayed the germination of tea trees, the weather has been fine and sunny since March, and the contents of tea buds have been fully accumulated." Shao Jinghua said.

The reason for the better quality this year is that the growing environment of Longjing tea has improved. Through the renovation and protection of West Lake District and Hangzhou West Lake Scenic Area in recent years, the management of tea gardens has become more intelligent and ecological.

In order to make the "Golden Business Card" of West Lake Longjing go better and further, Hangzhou Agriculture and Rural Affairs Bureau attaches great importance to the inheritance and protection of the traditional techniques of West Lake Longjing tea, strengthens the cultivation of young technicians in manual frying, and promotes the level of West Lake Longjing tea frying workers. Evaluation standards, implementation of frying technique training and level verification of frying tea technicians, as well as carrying out frying tea competitions and other measures to improve the processing level and promote the inheritance of hand-frying skills. At present, a total of 1,220 tea-frying skills have been cultivated, including 177 senior tea-frying technicians, 332 tea-frying technicians, and 711 tea-frying workers.

Every year during the tea season, the arrangement of tea pickers is a big challenge. In this regard, You Hongying, executive vice president of Hangzhou West Lake Longjing Tea Management Association, said that currently two-thirds of the tea-picking workers needed by West Lake Longjing are in place.

In order to further purify the business environment of the West Lake Longjing tea industry, in response to the criminal acts of producing and selling counterfeit West Lake Longjing tea in the market, Lin Xiao, member of the Party Committee and Deputy Director of the Municipal Market Supervision Administration, said that this year, the market supervision department will use national geographical indication products as products. The construction of the protection demonstration area is the starting point. Through high-level construction, high-standard protection and high-quality development, the "Golden Business Card" of West Lake Longjing will be well protected.

Specifically, there are 10 aspects of work. For example, crack down on counterfeiting and infringement. Investigate and punish the behavior of using the same or similar name as "West Lake Longjing" on tea or similar products without the authorization of the holder of the geographical indication certification mark of "West Lake Longjing" tea. At the same time, comprehensively strengthen the protection of special signs, strictly investigate and deal with unlicensed business behavior, and strictly strengthen the production management of tea enterprises. Strict supervision of the source of raw materials, production conditions, daily inspection, product labeling, etc.

Not only that, but also strictly standardize the identification label. Focus on the inspection of illegal activities such as false labeling of West Lake Longjing tea grade, false labeling of origin, and Chen Maoxin and other illegal acts that infringe on consumers' rights and interests; also increase efforts in online infringement, focusing on e-commerce platforms such as Taobao, Tmall, Jingdong, and Pinduoduo Investigate and punish illegal acts such as false propaganda, counterfeiting infringement, and similar name infringement in accordance with the law.